Peter KohlÖffel, ProActive™: Head of Sales – Africa, unpacks extended ProActive™ services now available to brands and marketers wanting to engage their audience and increase sales. As a leading activations agency in Africa, with our recent expansion both in footprint and capacity, what we discovered is that it is often difficult for brands and products […]
ABSA rebrand campaign targets twelve airports
Airport Ads recently partnered with ABSA to announce the banking giant’s rebrand across twelve airports nationally.
Visible on static and digital media solutions in order to deliver impact and frequency in key airport locations, the Africanacity campaign targets existing and prospective banking clients across retail and business, both landside and airside.
Positioned within high-traffic locations, including wall wraps, escalators and elevators, wall sites and gantries, the campaign is also visible on Airport TV, providing digital communication of the campaign within high dwell time zones.
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