Since its inception in 2003, Provantage Media Group has grown exponentially, establishing itself as one of the top Out of Home Media specialist companies in Africa. In a fast-moving, fluid industry, Provantage Media Group will now rebrand, streamlining its name to Provantage, and positioning itself as a multifaceted marketing services business. Provantage’s Out of Home […]
ABSA rebrand campaign targets twelve airports
Airport Ads recently partnered with ABSA to announce the banking giant’s rebrand across twelve airports nationally.
Visible on static and digital media solutions in order to deliver impact and frequency in key airport locations, the Africanacity campaign targets existing and prospective banking clients across retail and business, both landside and airside.
Positioned within high-traffic locations, including wall wraps, escalators and elevators, wall sites and gantries, the campaign is also visible on Airport TV, providing digital communication of the campaign within high dwell time zones.
You may also like:
Over the next few months, commuters and pedestrians will be exposed to a wide-spread national PPC Cement Taxi Campaign implemented by leading transit media company Transit Ads™. PPC is a leading supplier of cement and related products in southern Africa, with 11 cement factories in South Africa, Botswana, DRC, Ethiopia, Rwanda and Zimbabwe. PPC’s capacity […]
Mzukisi Deliwe, Deputy CEO of Provantage Media Group and head of leading airport environment Out-of-Home player Airport Ads, unpacks the most pertinent trends for 2020. There is no doubt that airport passenger numbers are increasing annually, bringing bigger revenue and foot traffic to destinations worldwide. But what are the biggest trends that will affect OOH […]