The Springboks have returned to South Africa following a record-breaking victory at the 2023 Men’s Rugby World Cup. When the team landed at OR Tambo International Airport, thousands of fans gathered to welcome the champions home as they made their entrance via the airport’s international arrivals terminal. Brands took advantage of the moment by ensuring […]
Bidvest commissions Airport Ads®
The highly dynamic and entrepreneurial Bidvest Bank is exposing passengers and visitors passing through Cape Town International Airport to its ‘let’s get it done’ campaign during November and December. The large format and highly visible campaign messaging is noticeable on the approach road and entrance to the multi-level parking building. Three creative executions span the length of the building, attracting attention through visual imagery and hard hitting copy.
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