Transit Ads’ Shamy Naidu chats to Mediaupdate about our rebrand.
Rebranding is akin to a business adopting a new look, and success is not necessarily assured. Courage and planning are two essential ingredients that put to rest fears that wrong decisions are being made.
media update’s Adam Wakefield spoke to Shamy Naidu, executive at Transit Ads™, about how the recent rebranding sought to establish Transit Ads™ as its own brand and highlight specialisation within the Provantage Media Group.
Read the interview here:
https://www.mediaupdate.co.za/marketing/142497/to-re-brand-you-need-bravery-and-a-plan
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